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How Does Stock Photography Help You in Your Business? First of all, what is stock photography? This simply just taking photos “on spec”. What do “on spec” mean? This mean that the photographer would take different photos of objects, situations, people and sell the photos and pictures after they have been taken. This is not on a particular photography assignment but they are just taking photos of things they like to the pictures of. Stock photography is primarily used in magazines, brochures, printed avertisements, newspapers, websites and many other ways. There are different ways stock photography is licensed especially in the stock pictures, photos, images and motion. You can search the internet for a list of common industries that will provide you with a license.
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Some industries have different policies when you are given a license, some are the use of stock pictures for a specific purpose and limited time. For instance, an advertising manager wants a stock photo for one of his advertisment campaign, he/she could have a license for the stock photo for that particular use. And they are limited to using that stock photo for the ad campaign. They would also be charged depending on the size of the campaign.
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If they will be using the same stock photo or stock picture again, then they will be charged another fee. The stock fee would differ from the first one, if the stock photo has a different ad campaign size and use. Royalties are recurring fees they would have to pay. They would have to pay hundreds or thousands for just limited use of a single photo. You can also consider a royalty free stock, this type would allow you to pay for your license fee only once, and use a stock photo multiple times. An advertiser or designer could have a license on one photo and use it in different ad campaigns, with no additional fees. No royalty fees in other words would be paid. Generally, fees like royalties for a stock photography would depend on the rights given and licensing source. In a small web based business, one popular form of stock photography is the royalty free micro stock photography. This is one variation of the royalty free model and sometimes called as “micro stock” because the advertisers and designers would simply pay less for one image license. It has become common and popular for small website owners because this type of stock photography is very affordable and less expensive compared to others. These stock photos are usually royalty free, advertisers and designers can use one stock photo multiple times at a low cost. Just be sure to get information about licensing restrictions. Royalty free does not mean “copyright free” or “public domain”, you should always know the limitations and restrictions and other information before purchasing the stock license